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Old-School Kicks, New Age Appeal: How Onitsuka Tiger Captures Gen Z
The 76-year-old Japanese sneaker brand Onitsuka Tiger is making a major comeback by winning the hearts of Gen Z—thanks to a blend of vintage style, social-media buzz and savvy global travel.
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Game On for Great Skin: CeraVe Joins Forces with the NBA
CeraVe and the NBA are teaming up in an unexpected power move that brings self-care to center court. As the league’s official skin and hair care partner, CeraVe is redefining what it means to perform-on and off the court-by making dermatologist-developed care accessible to all.
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October Newsletter 2025
Can you believe it’s already October? 🍂 This season reminds us of the power of change—and at CP&KRELL Group we feel blessed to have helped professionals land new opportunities and supported beauty, wellness, and fashion brands in finding the talent to fuel their growth. The year isn’t over yet, and there’s still so much ahead!
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OpenAI E-Commerce: What Every Brand Needs to Know
OpenAI’s Shopify integration could reshape e-commerce. From personalization to data battles, brands must adapt to stay visible in ChatGPT.
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Gen Z Isn’t Buying Luxury’s Story
Gen Z isn’t tuning out of luxury — they’re questioning its value. From soaring prices to second-hand alternatives, discover why younger shoppers demand transparency, authenticity, and a new kind of storytelling.
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September Newsletter 2025
Hard to believe we’re already in the 4th quarter of 2025! This is a key moment to finish the year strong. September brings a fresh burst of energy and sharper focus—and at CP&KRELL, we’re tapping into that momentum to make meaningful hires and career moves that set the tone for the months ahead.
Latest blogs
5 WAYS TO REVOLUTIONIZE RECRUITING WITH AI
Roz Francuz-Harris, a talent acquisition leader, uses AI to improve efficiency and free up time for strategic recruiting tasks. She emphasizes that AI should be used to augment human recruiters, not replace them.
April Newsletter
Spring has arrived, and so have new opportunities in beauty, fashion, and wellness! This month’s newsletter brings fresh trends, news, and the chance to connect with your dream job at CP & Krell. Get ready to bloom with success!
SPANISH FASHION RETAILER MANGO ON GLOBAL EXPANSION SPREE
The Barcelona-based company, founded in 1984, has recently opened large stores in Los Angeles, Manchester, and Bengaluru, contributing to a total of 115 new stores in the past year. This growth, particularly strong in the US where their stores tripled, is expected to push their 2023 sales to a record-breaking €3 billion. Mango’s success is…
BEEKMAN 1802 DEVELOPS BIOTECH VEGAN GOAT MILK
Beekman 1802, a renowned skincare brand, has made a breakthrough in the beauty industry by developing a vegan alternative to goat milk using biotechnology. This innovation caters to the needs of Gen Z with oily and combination skin. Their new Shine-Free range is formulated with this vegan goat milk to balance the skin barrier and…
March Newsletter
We’re thrilled to commemorate Women’s History Month this March. It’s a privilege to have numerous incredible women in our network who have significantly influenced the industries we represent. We deeply appreciate your contributions and encourage you to keep inspiring us all with your exemplary leadership and achievements.
LVMH Expects a positive bump from the U.S. election
LVMH has defied the recent downturn in luxury sales, reporting robust earnings that exceeded analyst expectations. The company’s 2023 revenue reached over $93 billion, marking a 13% increase from the previous year, with a notable 14% surge in the fashion and leather goods segment. CEO Bernard Arnault attributed the success to the growth across various…