November Newsletter
Welcome to our Newsletter where you can keep up with the latest trends in the beauty, wellness, and fashion industries, and have firsthand information on our most recent job searches.
Welcome to the CP&KRELL Newsletter!
- November Edition -
Welcome to our Newsletter where you can keep up with the latest trends in the beauty, wellness, and fashion industries, and have firsthand information on our most recent job searches.
CP&KRELL UPDATES
Are you ready to take your direct sales game to the next level?
Join us for the latest episode of the Direct Sales Forum, featuring our CEO, Carlos Perez.
In this episode, Carlos shares his insights on how direct sales companies can stay relevant in today's digital age by embracing technology and recruiting talent from outside the industry. Listen here!
The one choice that solves many problems
Embark on a journey with our CEO, Carlos Perez, as he shares his transition from corporate success to entrepreneurship during the pandemic.
As an industry specialist, Carlos knows how to spot A+ talent and build trust, making his insights invaluable for anyone looking to start their own business. Listen here.
LATEST AVAILABLE JOBS
Check out our NEW and Exciting Opportunities and reach out if you would like to learn more!
USA
VP of Digital Commerce
As the VP of Digital Commerce, you will play a pivotal role in driving direct-to-consumer revenue and end-to-end profit and loss. You will oversee website management, programming, merchandising, CRM (email/SMS), and customer experience. This hands-on role demands a strategic leader capable of steering day-to-day operations to meet revenue targets and enhance the brands online presence. Learn more
Sr. Manager Paid Media
The Senior Manager will collaborate with the Creative team to acquire assets and copy to effectively convey key messages that align with KPIs or support campaigns aimed at testing and learning which messaging and positioning resonate with various audiences. Learn more
Sr Manager Ecommerce
Our client is looking for a Senior Manager, Ecommerce to drive website product management, user experience (including A/B testing), merchandising strategy, and conversion optimization. This role will work closely with multiple external partners (site development agency, Dynamic Yield testing platform) and cross-functionally with marketing teams to optimize site performance and drive revenue. Learn more
LATAM / CAM
Director of Retail LATAM
As the Retail Commercial Strategy Director, you will be instrumental in driving the growth of the retail channel in Latin America. Your role is pivotal in building equity and capturing incremental customers for our clients. Working closely with the marketing teams of their brands, you will design and execute campaigns that maximize sales and profitability in the channel. Learn more
Director of Marketing CAM
The Marketing Director will be responsible for the strategy, execution, analysis, and on- going optimization of our clients marketing campaigns. The ideal candidate will have extensive knowledge of the consumer package goods market and will be able to land our clients products according to the market needs, as well as lead all marketing activities to drive brand awareness, acquire new customers, and build customer loyalty. Learn more
Sr. Manager Commercial BI CAM
As the Senior Manager of Commercial Business Intelligence, you will play a pivotal role in driving our business forward by providing strategic insights and recommendations. With a strong commercial focus, you will leverage your analytical expertise to identify opportunities, analyze commercial information, and transform it into actionable insights. Learn more
Sr. Manager Commercial BI CAM
As the Senior Manager of Commercial Business Intelligence, you will play a pivotal role in driving our business forward by providing strategic insights and recommendations. With a strong commercial focus, you will leverage your analytical expertise to identify opportunities, analyze commercial information, and transform it into actionable insights. Learn more
Confidential
We also have several executive roles that are confidential. If you are a Vice President or a C-level executive and wish to be confidentially considered, please send us your information here.
INDUSTRY NEWS
Here are the latest news, industry trends, expert analysis, and valuable insights to thrive in today’s dynamic business landscape.
HISPANIC MARKET IS BOOMING
The Hispanic market is growing rapidly, and US-based companies are dominating in Hispanic markets while foreign-based companies are also thriving. The direct selling market in Mexico alone is projected to surge to $19.48 billion by 2028, and the Hispanic and Latino markets are expected to have a buying power of $1.7 trillion by 2020. Read more
E.L.F. TARGETS THE LATINX COMMUNITY WITH MANUEL TURIZO PARTNERSHIP
In 2019, E.L.F. BEAUTY made waves by creating the first TikTok-themed song, "Eyes. Lips. Face," which reached No. 4 on Spotify's Global Viral Chart. They've partnered with creative agency Madwell to release a Spanish-language version titled "Ojos. Labios. Cara," featuring Colombian star Manuel Turizo. This collaboration aims to engage the Latinx community. Read more
FASHION AND LUXURY: THE ECOLOGICAL TRANSITION IS MOVING FORWARD, BUT AT A SLOW PACE
The fashion and luxury industry is slowly transitioning towards sustainability, but there is still much work to be done. The fashion industry has been a major contributor to climate change and biodiversity loss, so sustainability efforts are critical to the planet's health. Read more
5 RED FLAGS RECRUITERS SHOULD HEED - AND 3 THEY SHOULD RETIRE
Recruiters should be aware of certain red flags during the hiring process to avoid making bad hires. Some of these red flags include candidates who are unable to provide specific examples of their work, those who avoid eye contact during interviews, and those who arrive to interviews ungroomed. Read more
Latest insights
November Newsletter
As we approach the end of another year, we want to take a moment to express our sincere gratitude to everyone who has been a part of our journey. Your support, dedication, and belief in our mission have been invaluable.
What company leaders have learned from their Gen Z staff
The relationship between company leaders and their Gen Z employees is transforming workplace dynamics. Gen Z brings digital savvy, entrepreneurial drive, and a focus on mental health and work-life balance. Their push for flexibility and meaningful work is prompting leaders to rethink how they manage creativity, productivity, and culture.
EGYM Raises $200M, Hits $1B+ Valuation
EGYM, a fitness equipment and technology company, has raised $200 million in new funding and achieved a valuation of over $1 billion. This funding will support EGYM's expansion of its tech-enabled ecosystem to bridge fitness and healthcare.
October Newsletter
Welcome to our Newsletter where you can keep up with the latest trends in the beauty, wellness, and fashion industries, and have firsthand information on our most recent job searches.
How Beauty Brands Are Gearing Up for the Holiday Season
The holiday season is crucial for beauty brands to boost revenue, but with rising inflation and consumer caution, brands need to offer compelling promotions to stand out. Many brands are focusing on strategies like repackaging existing kits, partnering with other brands, and launching early holiday deals.
Fjällräven launches resale marketplace
Fjällräven, known for its durable outdoor gear, has launched a peer-to-peer resale marketplace called Fjällräven Pre-Loved. This platform aligns with the brand's commitment to sustainability and reducing waste in the fashion industry.
September Newsletter
Welcome to our Newsletter where you can keep up with the latest trends in the beauty, wellness, and fashion industries, and have firsthand information on our most recent job searches.
Proven Methods for Career Seekers, MRI TRAINING PROGRAM
As we step into fall, CP & KRELL GROUP, in collaboration with MRINETWORK, is thrilled to introduce an exclusive training program designed to empower job seekers with the skills they need to stand out in today’s competitive job market. Our series of five expertly led sessions will provide invaluable insights and practical strategies to help...
MAKING SENSE OF FRAGRANCE’S FUTURE
The fragrance industry is experiencing a boom, with new launches, high sales and acquisitions across all ranges from luxury to mass market. However, despite this growth, fragrance companies face challenges in attracting investors.
E.L.F. BEAUTY LAUNCHES COMMERCE ON ROBLOX
E.L.F. Beauty is making history by becoming the first beauty brand to allow real-world shopping within the popular Roblox gaming platform. This new feature is part of their E.L.F. UP! experience which has already had over 12 million visits.